Last updated: 21 October 2026
What are cookies?
Cookies are small text files that websites can store on your device. They may help a website remember information or understand how the site is used. Similar technologies, such as local storage in your browser, can remember preferences without setting a cookie.
RPS Creative uses optional Google Analytics cookies only if you choose to accept analytics. You can use the website without accepting these optional cookies.
Cookies and storage we use
Essential preference storage
We use your browser's local storage to remember your cookie decision so you do not need to choose again on every visit. This preference storage is needed to respect your choice and is not used for marketing or visitor analytics.
| Storage name | Purpose | Retention |
|---|---|---|
rps_cookie_consent_v1 | Remembers whether you accepted or rejected optional analytics. | Up to 6 months, unless you change your choice or clear browser storage. |
Optional analytics cookies
With your consent, we use Google Analytics 4 (measurement ID G-WPB31MX2L6) to understand website visits and improve the site. Google Analytics may set the following first-party cookies:
| Cookie | Purpose | Typical lifetime |
|---|---|---|
_ga | Helps distinguish visitors. | Up to 2 years (browser and site settings may shorten this). |
_ga_WPB31MX2L6 | Helps preserve session information for this GA4 data stream. | Up to 2 years (browser and site settings may shorten this). |
We do not load our Google Analytics tracking script until you consent. If you reject optional analytics, this site does not activate that script.
You can read more about Google Analytics cookies and Google's privacy information.
Managing your cookie choices
When you first visit, the cookie banner lets you Accept all, Reject optional or open Settings. In Settings, analytics is off unless you choose to turn it on.
You can revisit or withdraw your choice at any time using Cookie Settings in the footer. Withdrawing consent stops further optional analytics tracking on this site and removes first-party Google Analytics cookies that its script can access. You can also clear cookies and local storage in your browser settings.
Links to third-party websites
This site links to external services, including YouTube, Vimeo and LinkedIn. Visiting those websites may result in their own cookies or tracking, governed by their respective policies. These links do not automatically load their pages when you visit RPS Creative.
Fonts may be loaded from Google Fonts. Your browser may contact Google's servers to retrieve these files; that request is separate from Google Analytics cookies.
Contact and updates
If you have questions about this Cookie Policy, contact RPS Creative at matt@rps-creative.com or telephone 07812 007 431.
We may update this policy if the website or its technologies change. For broader information about personal data, please read our Privacy Policy.